GIOVANNI CIAGLIA
DESIGN PORTFOLIO
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PORTFOLIO
RETAIL, EVENTS, EXHIBIT & FURNITURE

ACT COLLECTION AND VLOGO BOOKSHOPS

year: 2021

where: Milan, Paris, Rome, New York, London

with: Exhibita

for: Valentino

“The visual language of the theater, brought to the streets for Milan Design Week. On Milan’s Via dei Giardini during Salone del Mobile, a newsstand is reimagined as a theater stand, inspired by ValentinoActCollection and the iconic Teatro Piccolo”.

“A path to resignify, now found in streets and stores throughout the world”.

In those two projects I designed various takeovers of bookshops and newsstands around the world for Valentino in occasion of the launch of their Act Collection and the VLogo Signature Vol.II book.

RETAIL DESIGN

year: 2022/24

where: Paris, Rome, Milan, Courmayeur, Geneve, Porto Cervo.

with: PARDGROUP S.p.A.

for: FENDI, LOUIS VUITTON

A display of some of the projects I’ve worked on in the last two years, like windows and popins.

LINEA L

year: 2018

where: Venice

With: M-L-XL

This brass furniture collection was inspired by everyday extruded metal L-profiles and uses car paint to achieve a color-shifting holographic effect

In this project I participated to the structural redefinition, to the extension of the line and to the exibition project in the Spazio 8 in Alcova for the next Milano Design Week 2019.

IL CALZOLAIO DEI SOGNI

year: 2021

where: Milan & Rome

With: Exhibita

for: Ferragamo

In this project with Exhibita we worked on two events for Ferragamo, in occasion of the premiere of the Guadagnino movie “Il Calzolaio dei Sogni”. The events have been held at the Parco della Musica in Rome and at Odeon Cinema in Milan.

ENZO MARI EXPOSITION

year: 2020

where: Triennale di Milano, Milan

for: Triennale di Milano

with: WAY SpA
 

Exposition realized at Triennale di Milano by WAY SpA, open to the public on oct. 15th, 2020. In this project I managed the proposal for the competition notice, defining the technical aspects such as production, safety and economic proposal, and if necessary re-designing some parts of the project.

This experience allowed me to get deeply in touch with many aspects of Enzo Mari design, and to better understand the mechanism and relations between a company and an important cultural institution like Triennale di Milano.

CATWALK BENCH

year: 2017

where: Amsterdam

with: BCXSY

for: Kwadraat

The Catwalk Bench takes an uncommon approach to upholstery, wherein the textile is displayed as a revolving loop, somewhat reminiscent of a conveyor belt – rather than resting static. Bit by bit, all the various colourways of Canvas 2 appear and move across the surface of the bench like a vivid fashion show, highlighting the tonal relationships and harmonies within the collection.

In this project I participated to the technical definition of the object and  the 1:1 scale prototype realization exposed during the London Design Week.

SAFARI IN TUSCANY

year: 2016

where: Montescudaio, Tuscany

for: Pianacci srl

Furniture realized to be inserted inside and outside the structure called “Safari Tent”, the objects needed to be small, very funcitional and formally light, and had to fit in the wonderful Tuscan wood.

Technically they had to be realized with only one type and size of board, cutted in a carpentry, delivered and then assembled in a high number of pieces.

I-AM-ME

year: 2016

where: Milan

for: Cyrcus

With: Alessandro Ianniello, Marco Sebastiani and Noam Even-Ram

This Mirror is realized for the Digital Fabrication Design Company Cyrcus, with the sequent constraints:

• Mono material

• Single supplier

• Assembled directly by the buyer

• Affordable price

We decided to design an object easy to cut with CNC laser cut to contain the final price, made with a single super mirror aluminium sheet and designet to be easily folded by the final user.

It is currently on sale on www.cyrcus.it

RESEARCH & DEVELOPEMENT

DESIGN FOR INNOVATION

GIVE ME HOPE

year: 2015

where: Verona

for: Three-years degree Thesis

This thesis project started with a question, is it possible to find hope in an object? This first question then took me to another, what is scientifically hope?

So I’ve started a research path inside the psychology and perceptual neuropsychology world. 

What I discovered allowed me to understand what happens inside our brain when we interact with an object, when we learn new things, when we react conciously or unconciously to environment. Mainly, psychologic suffering (that obstructs hope) is caused by some preconceived thoughts, illogical and involuntary, that come from the limbic brain (that part of the brain that learn actions and thoughts and then repeat them in the same situation when learned) that are not checked by the cortical brain (the headquarter of the free and logic thinking) when learned; those thoughts mutate then to emergency states when not controlled and they bring to anxiety, fear, depression or anger, all states that obstruct the cortical brain that could allow us to solve those states and problems.

So I’ve tried to find a way to help cortical brain to take back control. Using the concept that there are some actions that can deactivate for a certain time the limbic brain to give back fresh air to cortical brain, I created a line of products that do exactly that, with everyday life objects like a chair, a chessboard, a phone, a diary, a lamp, an amplifier and a pendulum.

The aesthetic of the line has been designed to be appreciated by those who really need it, according to the principle of compensation, with extremely simple forms that hide at first glance the object function.

PAper

year: 2016

where: Milan

for: “100% Nylon” workshop (Radici Group)

with: Gennaro Savastano and Simona Bevere

Realized during the one week workshop held by Francisco Gomez Paz, this project was designed following the main target required by the company:

– Show how nylon is ductile; at the same time can be strong and soft

– Show how nylon is “eco” considering that it’s completely recyclable.

So we decided to exploit the ductility of nylon in its various forms realizing an object that:

– Can be produced entirely in a single mold, in just two steps

– It is totally composed by a single material (therefore fully recyclable).

BIOMOON

year: 2015

where: Milan

for: Material Driven Design Course

with: Andrea Smeriglio and Valentina Tamiazzo

Biomoon is a concept developed after a long research about biomaterials. Realized with only biodegradable materials in a unique composition this lamp concept is designed to become again part of the natural circle as a fertilizer.

X SELECTOR /
EARTH SQUEEZER

year: 2017

Design for innovation for 2025 / Emergency Design

Synthesis course

Goal: being able to see the water and to extract it from earth, plants or animal in extreme situations, like in the Sahara desert.

Solution: the first project is a mask that allow our user to see water, humidity, plants or animals. It is based on the “characteristic dimension” of water, that consists in the particular and unique dimension that divides the atom of oxygen by the atom of hydrogen, and that dimension emits a single and particular frequency of the light spectrum that does not collides with other materials. The mask, that incorporates some nano photoreceptors already used in biotechnology to build artificial retinas, can be programmed to see only that single fraction of the light spectrum (or the one from other materials), allowing our user to see water from a long distance and even if it’s covered by other materials.

The second project is a water bottle that is able to extract and purify water from everything  that  has  water  and  humidity  inside,  like  humid  earth,  plants  and  animals.  The mechanism consists in a small container that is inside the bottle where our user can put a humid material, a first layer of aluminium heats the content, separing the water molecules from the material, then a second layer of hydrophilic material attracts and filters water that then gets driven in the bottle by a third layer of superhydrophobic material.

THE BLOOMING PROJECT

year: 2017/18

Design for innovation for 2025 /Future technologies

Master degree thesis project

Many questions come to people’s minds when they think about future; but for a designer, the future takes on a different form and complexity. The designer is not only a passive entity to economic, artistic and social events, but he is also the author. Through his choices, the designer influences the sculpting of the uses and shapes of the objects that will characterize the lives of other people. What I tried to get from this thesis project, is a style exercise that would allow me to deepen the whole process that leads to predicting the future and designing for it. I took as a reference the smartphone, which more than any other showed us how an object can shape our lives, and I imagined then a new device, able to communicate with the user in the most sensory way possible, that will be able to send and receive images, information and stimuli, directly from and to the brain; a device capable of communicating with the user’s mind. In a first phase I analyzed the present and future possibilities in the field of smartphone technology and neuroengineering, finding the best solution to the needs of the project in the research started and financed by DARPA called NEST. In the second phase I deepened the concept of innovation: what it is, how it spreads and why some innovations spread and others do not, in order to be able to design according to the laws of the relationship between innovation and society. In the third phase I tried to understand in what social and economic context this innovation will be inserted, hypothesizing its diffusion in 2050; The fourth and last phase represents the project result of theoretical research. An object technologically capable of communicating with the mind of a user, and expressed in different forms; so as to adapt to the users and uses of the time, and to the various stages of the process of adopting innovation.

GREEN GENE

year: 2017

Design for innovation for 2025 /Gene Design

Synthesis course

This work is based on the concept that genetic modification can be a very powerfull weapon to reach a higher level of life and health quality, but society isn’t ready to accept it; epigenetic instead studies how actions and environment modify genes, so we can use it actively to modify our genes in a “green” way, to reach personal goals and to become what we were genetically born to be, but we didn’t know.

Part 1:

The firs kit allow you to know your hidden potentiality derived by your genes, like the perfect pitch, a potential athlete body or a fast learning capacity; this is possible with a simple and fast DNA test that uses only your spit. (The same technology that is used, for example, by 23andMe).

Part 2:

The second object allow you to modify your genes simply doing something or going somewhere; it leaves you a paper message every day with what you have to do during the day to reach your genetic goals, that you’ve discovered and chosen with the previous object. 

For example you can: deactivate the genes that facilitate depression, ativate genes that facilitate athletic, activate the “happy gene”, deactivate the genes that increase anger, activate genes that increase learning. So with this object you can discover your potential and become what you’re born to be.

DIGITAL BIOBIT

year: 2017

Design for innovation for 2025 / Wellness Design

Synthesis course

The purpose of this technology is to restore the natural biorhythm, that can increase psycological and phisical wellness, and to adapt the brain waves to the dierent activities like working, relaxing or creating, improving our productivity, and bridging the gap between machines and human fragility. Using the binaural beats (a phenomenon individuated by Heinrich Wilhelm Dove that, with a dierence of frequency between two sounds, can modify the actual status of brainwaves) we can articially bring our brain to a certain status that can help us in that moment. Those sounds are created by two bone conduction emitters, that can be activated in a passive way, when our body produces for example too much stress hormones the sounds will bring us to a relaxing status, or in an active way, when we need, for example, to concentrate on work the sounds will bring us to a higher frequency level.

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2024 © Giovanni Ciaglia